Tuesday, October 23, 2012

Calata Introduces New Service for Farmers



It would be no good for everyone if our farms would stop their production, as they are the ones we depend on for our daily needs of food. In fact, more than half of the total of poor Filipinos depend only on agriculture to survive. However, recently, there were findings that the use of incompatible farm inputs, such as fertilizers, have resulted to bigger expenses and reduce harvests for farmers. If this continues, it may not only cause scarcity on harvests but also cause irreparable damage to the soil. Obviously, these will be a problem not only for people who only has farming for a living but also for everyone.

This news was heard by the 31-year-old CEO of Calata Corporation, Joseph Calata. He immediately formulated a solution for this problem and concluded that he would be able to help by building soil testing facilities that he will place on all of his branches and will aim to assist Luzon-based rice and corn farmers.

Calata Joseph
The soil testing facility will prevent farmers from buying and applying fertilizers that do not fit their farms and which end up reducing productivity and harming the environment
- Calata said in an interview.

With these facilities, it is expected that farmers will be able to generate more savings and raise their income through wise use of farm inputs. The best thing about this service is that it will be free of charge which will really be a big help for farmers as they will be able to avoid wasting their money on farm inputs that are incompatible for their respective farms.

With the continuous growth of the company, it is nice to know that Calata also wants to help other agricultural enterprises starting with farmers. It is safe to say that Calata may be trying to show leadership in the agricultural field as he is trying to help farmers be exposed to modern agricultural technology in order to be more productive.